Business Tourism

CTT produces 1st Arabic magazine to promote Maldivian tourism

File photo of a group of Middle Eastern tourists at the Velana International Airport. (File Photo/Sun)

Travel agency, Comfort Travel and Tours has produced the country’s first Arabic language magazine to promote and market the Maldives as a tourist destination.

The magazine produced by CTT was inaugurated during a press conference this Monday by Minister of Tourism, Ali Waheed.

Moosa Nizar from CTT reports the company made the decision to produce the magazine to support the Ministry of Tourism in its policy to promote the Maldives in emerging markets.

All the content on the magazine are in the  Arabic language and aimed at the Middle Eastern market.

“The Islamic tourism sector has seen rapid development across the world. The market growth of the sector is estimated at USD 300 billion. Arab-speaking Arab tourists are among the world’s richest. The group which spends the most” said Moosa Nizar.

He reports CCT received support from a large number of industry stakeholders’ in production and distribution of the magazine.

The magazine will be internationally launched at the Arab Travel Market 2019, which will be held in Dubai later this April.

Tourist arrivals to the Maldives from the Middle East have been on a steady upward trajectory in recent years. Statistics show an 8 per cent increase in tourist arrivals from the Middle East in 2017 compared to 2016, which is a 10 per cent growth when compared to 2015.

Full details are available at the link below:

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Source URL: Sun.mv

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